A Nevada boy at heart, photographer Just Loomis´ career has taken him to New York, via Milan. In between photographing shoots for Harpers Bazaar and snapping various music icons, including Madonna in the early 80s, he met the man who would take him on as an assistant and in the process became a life long friend: Helmut Newton. Spanning more than thirty years, Just´s body of work- ethereal portraits of characters that embody the hopes and broken dreams of the American way of life.